Skip to main content

Digital Trends may earn a commission when you buy through links on our site. Why trust us?

The $400 Oculus Rift promotion makes a dent in the battle with the HTC Vive

oculus
Bill Roberson/Digital Trends
In early July, Oculus announced its Summer of Rift promotion, bundling the company’s virtual reality headset with a pair of Touch controllers at a compelling price point of $399. The price cut was extended from its initial six-week run, but a blog post published over the weekend confirmed that it would end Monday — and we can already see the effect that it had on Oculus’ rivalry with HTC.

Valve’s most recent Steam hardware and software survey offers details of VR headset usage between April and August. Over the last month alone, the share of Steam accounts using a Rift has risen from 36 percent to 44 percent, cutting the HTC share down from 60 percent to 52 percent.

Recommended Videos

Of course, Steam is not the be-all and end-all of PC gaming but it’s certainly the premier platform at this point in time. These figures cannot be taken as an exact summation of the wider VR landscape, but they certainly give a good indication of how the two biggest headsets around stack up to one another in terms of popularity.

Please enable Javascript to view this content

The fact that the Rift was able to make up so much ground over a short period of time might indicate that VR hardware is getting close to the kind of price point that makes the technology more palatable for users. A

$399 headset

with motion controllers included seems to be attractive enough to spur on adoption.

HTC is not oblivious to the success that Oculus has enjoyed over the course of the Summer of Rift. Just a few weeks ago, the company announced a permanent $200 price reduction for its Vive headset, which puts it at $600 — just a whisker more expensive than the

$399 headset

, which isn’t too much of a premium to pay for hardware that is widely considered to be the gold standard for VR.

It will be very interesting to see how competition between Oculus and HTC plays out from here. The Vive is still more popular among Steam users and most would agree that the headset provides a better overall experience, at a higher price. On the other hand, the Rift has momentum on its side, which could turn out to be a crucial factor.

Brad Jones
Former Digital Trends Contributor
Brad is an English-born writer currently splitting his time between Edinburgh and Pennsylvania. You can find him on Twitter…
HTC’s leaked Vive Flow headset might offer portable VR
Person wearing HTC Vive Flow standalone VR headset.

For many weeks, HTC has been teasing a stand-alone VR headset that seems to be more portable than the Vive Focus 3. All of these teasers share a common theme of comfort and leisure, and they show a tube-shaped carrying pouch for the VR headset, along with a tagline of "Go with the Flow." But ahead of the official launch on October 14, seasoned leaker Evan Blass revealed key details about the upcoming HTC Vive VR headset, including its design, features, price, and availability.

The set of images shared by Blass suggest many of the uses of the upcoming HTC Vive headset. Besides confirming what the headset will look like, the images confirm the moniker, Vive Flow, which until now had only been speculated about based on the teasers.

Read more
The most common HTC Vive problems, and how to fix them
amazon prime day htc vive cosmos vr deal

Virtual reality (VC) headsets are all the rage these days. They offer a more immersive experience to the gaming world and the chance to move around -- if everything's working properly. HTC's latest Vive headsets, including the impressive Cosmos and new Vive Pro 2, are more stable than ever, but sometimes things can still go wrong. 

From “headset not found” errors to pairing issues, we’ll cover common HTC Vive problems users face. Then, we’ll suggest possible fixes and provide step-by-step instructions on how to address the issues you might encounter with your HTC Vive.
Issues presented with an error code
(Error 108) Headset not found
There are a couple of ways this error can manifest, either as an error message (error 108) or blinking red light on the headset. This is usually the result of either a USB or a driver issue.

Read more
Everything HTC announced at ViveCon 2021: Vive Focus 3 and Vive Pro 2
everything htc announced at vivecon 2021 vive focus 3 vice pro 2

HTC took to its ViveCon virtual reality conference to announce two new VR headsets that cater to professional and enterprise needs. From the stand-alone Vive Focus 3 to the PC-based HTC Vive Pro 2, HTC VR owners will benefit from some big upgrades this year.

The company cited PwC's research, which predicts that VR and AR will add more than $1.4 trillion to the global economy by 2030 in highlighting the importance of virtual reality. At stake is the creation of hundreds of thousands of new jobs across every sector and industry, HTC said.

Read more