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The Google Pixel is coming to T-Mobile — but T-Mobile won’t sell it

Google Pixel XL
Julian Chokkattu/Digital Trends
Carriers other than Verizon have yet to get the Google Pixel and Pixel XL, but that doesn’t mean they’re not going to push the device. According to a report from Android Police, which cites “sources familiar with T-Mobile’s plans,” T-Mobile is about to announce that the Pixel and Pixel XL will be on show at some T-Mobile locations.

The interesting part? T-Mobile won’t actually be selling the phone. Instead, employees at those locations will help customers get a Pixel or Pixel XL through the online Google Store or through Best Buy. Go on, read that one again.

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You might be wondering what T-Mobile get’s out of the whole deal — and the answer is really not much. The carrier is clearly hoping that it can gain subscribers by pushing a new promotion for the devices, which gives customers $325 in bill credit for signing up to T-Mobile One with a Pixel or Pixel XL.

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Just because the Verizon exclusivity for the Google Pixel hasn’t been lifted, that doesn’t mean that the phone doesn’t work with other carriers. In fact, on the T-Mobile network, the Pixel supports advanced features like VoLTE, Wi-Fi calling, and HD Voice.

As the Android Police report notes, the deal between Google and T-Mobile could frustrate Verizon, which has been aggressively marketing the device as a Verizon exclusive. It also could suggest that Google is beginning to regret giving Verizon the exclusive. It’s unclear if the exclusive will lift — and, if so, when.

This new promotion does not answer those questions. It could either signal that T-Mobile is preparing to eventually sell the phone — or that T-Mobile knows it will never sell the Pixel, so it’s doing what it can to use the phone to its advantage.

Christian de Looper
Christian de Looper is a long-time freelance writer who has covered every facet of the consumer tech and electric vehicle…
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